MADISON, N.J., June 18, 2013 -- Century 21 Real Estate LLC, the franchisor of the world's largest real estate sales organization, today announced another key element in its powerful set of tools available for use by the professional sales associates who represent the brand across the United States. The company announced a new relationship with Properties Online, Inc. that will provide CENTURY 21® real estate professionals with unique property websites for every property listing. The websites are automatically generated each time a new listing appears on century21.com, and will showcase the properties of home sellers who list with a CENTURY 21 sales professional.
The CENTURY 21 unique property websites are designed to showcase individual properties so that they are more visible and more easily found by homebuyers. They feature recognizable addresses like 555anyst.c21.com. Provided at no cost to all CENTURY 21 sales professionals, these unique property websites are optimized for mobile use and include built-in social sharing tools that help drive traffic to the sites.
"We are passionate about providing every CENTURY 21 real estate professional with best-in-class tools to successfully grow their business," said Bev Thorne, Century 21 Real Estate LLC Chief Marketing Officer. Properties Online is delivering a valuable capability that helps us do just that. "Their proven expertise will enable our CENTURY 21 sales professionals to generate more business by utilizing one of the most effective online marketing tools available for selling real estate.”
“CENTURY 21 has assembled an extremely forward-thinking, innovative team, and we are very excited to be working with them,” said Amanda Cornelius, CEO of Properties Online, Inc. “Their marketing strategy is unparalleled, from their advertising during the Super Bowl to their online promotion, and is why they are the most respected real estate brand.”