Good morning and happy Friday!
Each Friday we share with you the must-read, real estate news of the week. We’ve got everything you need to know to stay on top of breaking industry news and trends.
Grab your coffee and get reading!
“The Case For Blogging Your Listings”
This week, Tracy Larson of CENTURY 21 Schwartz in the Florida Keys contributed a post to our blog about the power of blogging your listings and using a blog to establish yourself as a market leader and local expert. Tracy offers superb tips as well as reasons why a blog may be more effective than a regular website. Continue reading . . .
“[VIDEO] Facebook Profiles vs Facebook Pages vs Facebook Groups”
Facebook changes things a lot, and the rapidity of that change is increasing. Facebook’s Timeline, Groups, Ads, Interest Lists, Subscribe and Edge Rank features, to name a few, are keeping us on our toes. Inman News helps cracks the code on what’s important for your real estate marketing. Continue reading . . .
“Make A Video, Sell A Home”
Home sellers should get ready for their close-ups. More real-estate agents are asking owners to take a starring role in short videos touting the best features of their home and neighborhood. These videos, designed to make a home stand out in web searches, can move homes faster, because they draw more traffic for open houses and showings. Continue reading . . .
“Young Renters Plan To Buy, ‘Accidental’ Landlords On The Rise”
Although much of the stigma surrounding renting a home, apartment, or condo has diminished, and the Millennial generation is accustomed to and fully accepting of the concept of renting, two new studies reveal that the American dream of homeownership still alive and well, and that landlords are often “accidental” landlords. Continue reading . . .

