I am a dedicated and results-driven Realtor® committed to delivering a positive, engaging, and seamless experience for every buyer and seller I work with. My approach to real estate is rooted in integrity, sincerity, and a genuine commitment to being a trusted advisor throughout every transaction. Jacksonville has been my home for nearly 19 years, after moving here from my hometown of San Francisco, California. I have two wonderful children, and together we embrace all that Northeast Florida offers—whether it’s enjoying local events, exploring the city’s hidden gems, relaxing at the beach, or cheering at football games. Before beginning my real estate career, I worked as a Senior Business Development Executive for a European software company specializing in Trading and Risk Management Solutions. That corporate experience sharpened my negotiation skills, strategic thinking, and ability to deliver exceptional client service—skills I now apply to helping my real estate clients succeed. I chose Century 21 because of its strong global reputation, forward-thinking approach, and unwavering focus on customer satisfaction. At the core of our philosophy is a timeless principle: treat others the way you want to be treated—always with respect. For me, home sales are more than just transactions—they are opportunities to make a meaningful difference. I take pride in helping clients from all walks of life protect their investments, build equity, and achieve their real estate goals. Personal & Professional Mantra: “The meaning of life is to find your gift. The purpose of life is to give it away.”
Designations
Licensed Real Estate Salesperson
Spoken languages: English, Spanish
Client Reviews (22)
5.0 out of 5
(5)
Seller Review
Chris Perone, Jacksonville
Shaddiff was very proactive and kept us informed throughout the process. Her work and commitment are outstanding. I highly recommend her to anyone looking for an excellent agent.
5 years ago
Buyer Review
Jessica P., Jacksonville FL
Very professional and trustworthy person also Very knowledgeable. I would recommend Shaddiff Williams to everyone I know . It was a pleasure working with her on my purchase of my home ?
4 months ago
Buyer Review
Kim Thompson , Quartzsite AZ
Shaddiff worked very hard for us in finding a home. We live in Arizona and completely depended on her to do all the Initial footwork for us. She was attentive and always available by phone. I would absolutely recommend her as a top notch agent.
5 years ago
Seller Review
Stan, New Jersey
Simple land sale that turned into a host of problems. However, Shaddiff shined by assisting me with addition support resources through her industry. Communicated to me throughout the process but also when other professionals lacked the skills. Most times she was contacting me even prior to those professionals with the same important information. Shaddiff made the difference, even with moral support during those extended times when waiting for those processes that needed the other professionals to complete their roles.
Lastly, I would say that Shaddiff exemplifies true professionalism and Customer service in the industry.
Please contact her, she made my experience so much easier.