Rich Fernley of CENTURY 21 J W Morton Real Estate, Inc.
(5) 35 RatingsAwards
- 2024 - Quality Service Producer
Professional Designations
- Advanced Commercial Advisor
Personal Profile
Real estate has been part of my life from a young age-starting in a family custom home business, purchasing my first property at 19, and later mastering investment strategies like sourcing off-market deals. I bring this hands-on experience to every transaction, helping clients sell, lease, invest, and develop with confidence.
I have been ranked as one of the region's top real estate agents and specialize in general commercial real estate, residential sales, and land use strategy throughout Citrus County, the Ocala Metro, Tampa Bay Metro, and North Florida. My expertise spans commercial sales, site acquisition, leasing, property management, and complex investment portfolios, paired with in-depth zoning, permitting, and development knowledge to move projects from concept to completion. I leverage this expertise and my network of resources to accomplish what others deem impossible.
From retail, office, medical, and hospitality to mixed-use, multi-family, industrial, and development sites, I provide market intelligence, strategic positioning, and the insight to navigate challenges and seize opportunities.
As part of one of the region's top residential and commercial real estate firms, I deliver the tools, network, and vision to maximize value-building long-term partnerships rooted in strategy, innovation, and trust. Whether selling a home, leasing space, or pursuing complex investments, my mission is clear: help you succeed.
Locations Served (19)
Client Reviews
5 out of 5
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Seller reviewRich was very helpful throughout the whole process of selling our house. He is very knowledgeable and he kept us informed every step of the way. I would highly recommend Rich to whoever is in need of a real estate agent.
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Seller reviewRich is friendly, helpful, and trustworthy. He works very hard to sell a home. He is a good man that cares about people. Our home was never on the market...yet he kept his ears open and listened about the needs from other agents. He is a go-getter. He is not lazy. Rich has wonderful character and was a joy to be around. I was not going to go with Century 21, due to our family would not sign a 6 month contract. When he found out a family was looking for a 2 bed, 2 bath mobile home on property. He called right away and set up a showing. We did a one on one contract and he sold the home with it never being on the market. My mother had passed away and we needed to sell her Florida home and were blessed with a quick sale. I have recommended him to others. Overall, this was the best experience I have ever had with a realtor.
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Seller reviewOutstanding Service and Expertise from Rich Fernley with Century 21 I recently purchased a tract of land in Citrus County, Florida, through a seller represented by Rich Fernley with Century 21. Impressed with his industry knowledge, I decided to enlist him for the sale of one of my rental properties. As a successful Real Estate Broker with over 20 years of experience, I had grown frustrated with the lackluster service from other local agents. Rich not only got my property sold quickly but also demonstrated exceptional professionalism throughout the entire process. He was proactive in addressing and solving last-minute issues that inevitably arise before closing. What really stood out was his dedication to going the extra mile-he worked diligently to resolve any problems and kept both me and the buyer informed every step of the way. Based on my experience, I would highly recommend Rich Fernley for both residential and commercial listings in Citrus County. His expertise, attention to
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Seller reviewRichard Fernley was a pleasure to work with. He showed absolute professionalism at all times. Any concerns I had going through the process were always answered in a timely manner through every step of the process of working with a buyer and through the closing process. I had my home listed for close to a year with no buyer in sight, but Richard had it less than a week and I had a buyer. I would absolutely work with him again in the future.
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Buyer reviewRich Fernley came highly recommended by a close friend, and he exceeded every expectation. His expertise made the entire process not just smooth, but truly impressive. Rich's commitment has earned our trust, and we'll definitely be turning to him for all our future real estate needs. He's not just an agent, he's a partner in your success. Absolutely a 5/5 experience!
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Seller reviewOur experience with Rich Fernley couldn't have been better. His knowledge of our property area was vast. He kept us well informed and sold our property quickly.
Get in touch with Rich Fernley
(5) 35 RatingsCENTURY 21 J W Morton Real Estate, Inc.
1645 West Main Street
Inverness, FL 34450
Mobile:
(352) 464-2664
Office:
(352) 726-6668
Fax:
(352) 726-0547
Toll-free:
(800) 543-9163
